Republican Rebranding Shows No Sign of Working

United Technologies/National Journal Congressional Connection Poll finds GOP still struggling with women, blacks, and Hispanics.

FILE - This Nov. 6, 2012 file photo shows voters lined up in the dark to beat the 7 p.m. deadline to cast their ballots at a polling station in Miami. House Republicans still smarting from their poor showing among Hispanics in the presidential election are planning a vote in late November 2012 on immigration legislation that would both expand visas for foreign science and technology students and make it easier for those with green cards to bring their immediate families to the U.S. (AP Photo/Wilfredo Lee, File)
ASSOCIATED PRESS
Scott Bland
Sept. 30, 2013, 5 p.m.

Des­pite months of Re­pub­lic­an talk about rebrand­ing the party to broaden its ap­peal, nearly half of all Amer­ic­ans say the GOP hasn’t changed much since it lost the 2012 pres­id­en­tial elec­tion.

Ac­cord­ing to the latest United Tech­no­lo­gies/Na­tion­al Journ­al Con­gres­sion­al Con­nec­tion Poll, 46 per­cent of re­spond­ents said “there has been no change” in the Re­pub­lic­an Party’s views since the 2012 elec­tion.

Thirty-two per­cent of re­spond­ents said the GOP is “fur­ther from rep­res­ent­ing” their own views, twice as many as those who said the party has got­ten closer to them (16 per­cent). Not sur­pris­ingly, Demo­crats were most likely to say the GOP has moved fur­ther away from their views, but a ma­jor­ity of in­de­pend­ent voters (52 per­cent) said they had seen no changes in the GOP’s views since the last elec­tion.

In the months after the 2012 elec­tion, the Re­pub­lic­an Na­tion­al Com­mit­tee planned an “autopsy” of the party’s elect­or­al fail­ures. Part of the re­port’s goal was mech­an­ic­al: Pres­id­ent Obama’s win demon­strated that the Demo­crat­ic Party’s get-out-the-vote and tar­get­ing tech­niques had out­stripped the GOP’s, and party lead­ers wanted to close the gap. But an­oth­er goal was to lay the ground­work for a more in­clus­ive Re­pub­lic­an Party. Pres­id­en­tial nom­in­ee Mitt Rom­ney es­sen­tially matched his party’s best-ever show­ing by a chal­lenger among white voters, but it was not enough to win the White House, partly be­cause Obama matched Demo­crats’ best-ever per­form­ance among His­pan­ic voters.

That promp­ted RNC Chair­man Re­ince Priebus to say his party and its policies had to be “more sellable, more be­liev­able, more heart­felt to people” and that “we can­not be a party of just white people.” But more than nine months later, Re­pub­lic­ans are still strug­gling to con­nect with two of their tar­get groups — wo­men and non­whites.

Ac­cord­ing to the United Tech­no­lo­gies/Na­tion­al Journ­al Con­gres­sion­al Con­nec­tion Poll, 14 per­cent of fe­male poll re­spond­ents said the party had moved closer to them, but 33 per­cent said it had moved fur­ther and 46 per­cent said there had been no change. Non­whites re­spon­ded at al­most ex­actly the same rates: 14 per­cent said the party had moved closer to them, 34 per­cent said it was fur­ther away and the biggest group, 48 per­cent, said there had not been a change.

A fol­low-up ques­tion fur­ther il­lu­min­ated the push and pull that an­im­ates the GOP. Of the poll re­spond­ents who said the Re­pub­lic­an Party had moved away from them this year, most (57 per­cent) said the GOP had got­ten too con­ser­vat­ive. But nearly two-thirds of the Re­pub­lic­ans and GOP-lean­ing in­de­pend­ents who said the party had moved away said it was no longer con­ser­vat­ive enough.

Over­all, that works out to 13 per­cent of re­gistered Re­pub­lic­ans say­ing the party as a whole is not con­ser­vat­ive enough for them — a re­l­at­ively small frac­tion, but also one that is highly mo­tiv­ated and of­ten in­flu­en­tial. (Vir­tu­ally no in­cum­bent Re­pub­lic­an sen­at­ors man­age to run for reelec­tion any­more without some sort of chal­lenge from the right, while the num­ber of com­pet­it­ive House primar­ies is on the rise, too.)

The poll, con­duc­ted Sept. 25-29, in­ter­viewed 1,005 adults over land­line and cell phones. It has a mar­gin of er­ror of plus or minus 3.7 per­cent­age points.

What We're Following See More »
GOOGLE SEARCHES SPIKE
Libertarians Getting a Second Look?
3 hours ago
WHY WE CARE
VEEPSTAKES
Trump Floats Gingrich, Kasich as Running Mates
3 hours ago
THE LATEST

Newt Gringrich is actively positioning himself as a possible VP nominee for Donald Trump, according to National Review. After a New York Times piece mentioned him as a possible running mate, he said, "It is an honor to be mentioned. We need a new Contract with America to outline a 100-day plan to take back Washington from the lobbyists, bureaucrats, unions, and leftists. After helping in 1980 with Reagan and 1995 as speaker I know we have to move boldly and decisively before the election results wear off and the establishment starts fighting us. That is my focus." Meanwhile, Trump told CNN he'd be "interested in vetting" John Kasich as well.

NO MORE CUTS
House Dems Push on Puerto Rico, Citing Zika
5 hours ago
THE LATEST

"House Democrats are stepping up pressure on Republicans to advance legislation addressing Puerto Rico’s worsening debt crisis by issuing a report arguing that austerity cuts can’t be sustained and have made the island more vulnerable to the mosquito-borne Zika virus." Democrats on the House Natural Resources Committee released a report yesterday that argued "further sharp reductions in government spending can’t be a part of a legislative solution"—especially with a rainy season boosting the mosquito population and stressing an island health system already struggling to deal with the Zika virus.

Source:
USING LOCAL CELLS
Clapper: ISIS Can Stage Attacks in U.S.
5 hours ago
THE DETAILS

"ISIS has the capability to stage a Paris-style attack in the U.S. using local cells to strike in multiple locations and inflict dozens of casualties, according to the Obama administration's top U.S. intelligence official." Director of National Intelligence James Clapper told CNN's Peter Bergen that such a scenario is "something we worry about a lot in the United States, that they could conjure up a raid like they did in Paris or Brussels."

Source:
WILL ANNOUNCE PICK BEFORE CONVENTION
Trump to Name VP Search Committee
6 hours ago
THE LATEST

"Donald J. Trump said on Wednesday that he expected to reveal his vice presidential pick sometime in July—before the Republican National Convention in Cleveland—but added that he would soon announce a committee to handle the selection process, which would include Dr. Ben Carson." He said he's inclined to name a traditional political figure, unlike himself.

Source:
×