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AAN Drops 6 Figures on Pro-Tax Reform Digital Campaign

Save My Care is out with new Zombie-themed digital ads.

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Ally Mutnick
Oct. 2, 2017, 11:34 a.m.

American Action Network “released a six-figure digital campaign featuring American Action Forum President and Economist Douglas Holtz-Eakin highlighting the benefits of the tax reform framework for working families and job creators. The ad will run on various digital platforms including YouTube, Facebook, and Twitter in 42 congressional districts nationwide,” including Reps. Martha McSally (R-AZ 02), Dana Rohrabacher (R-CA 48), Rod Blum (R-IA 01), Peter Roskam (R-IL 06), Mike Bost (R-IL 12), Erik Paulsen (R-MN 03), Lee Zeldin (R-NY 01), Ryan Costello (R-PA 06), Scott Taylor (R-VA-02) and Barbara Comstock (R-VA 10).

The full list of districts targeted can be found here. (release)

Meanwhile, the Democratic group “Save My Care, which is waging a national grassroots campaign to defend the Affordable Care Act, is rolling out ads targeting 16 Republicans in the Senate and House. The 30-second digital spots … liken the GOP’s continuing ‘repeal and replace’ battle to those pesky undead legions that just don’t want to stay down. … Over a soundtrack of canned horror flick-style music, a narrator warns that ‘Washington politicians’ voted to ‘repeal our health care. And even though senators keep killing it, just like a zombie, it keeps coming back.’”

The ads target Roskam, Zeldin and Reps. Jeff Denham (R-CA 10), David Valadao (R-CA 21), Dave Brat (R-VA 07), Pete Sessions (R-TX 32), French Hill (R-AR 02), Andy Barr (R-KY 06), Carlos Curbelo (R-FL 26), John Faso (R-NY 19), and Tom MacArthur (R-NJ 03). (Newsweek)

ON THE RECORD. Minority Leader Nancy Pelosi said on a New York Times podcast that “Democrats have a ‘very excellent’ chance of recapturing the House majority in 2018, a shift that would upend the political dynamic in Washington by giving Democrats control of House committees and the ability to conduct aggressive oversight of the Trump administration. ‘I would not have said it like six months ago, because six months ago we would not have known what the president’s number would be in October,’ she said. ‘He is self-immolating.’”

“She cautioned that a Democratic triumph would not be ‘easy or a foregone conclusion,’ but that ‘it’s a door that is very wide open for us to recruit and raise the resources and raise the issues to win.’” (New York Times)

ON THE MOVE. “Zack Roday, who has been the press secretary and spokesman for House Speaker Paul Ryan’s political operation, will become the Republican Attorneys General Association’s first-ever communications director.” (Politico)

TAX REFORM. “The elimination of” state and local tax deductions “is only one part of a broader proposed reworking of the federal tax code, an initiative that’s risen to the top of the Republican agenda in Washington following the collapse of the Affordable Care Act repeal. Minnesota’s three Republicans in Congress,” Reps. Jason Lewis (R-MN 02), Paulsen, and Tom Emmer (R-MN 06) “are at least initially on board.”

“Lewis said other aspects of the broader GOP proposal would make up for any blow struck by eliminating SALT deductions. … Proportionally, the highest number of beneficiaries of SALT deductions live in the state’s three Republican-represented congressional districts, where in recent years at least 40 percent of filers collectively saved millions by deducting state and local taxes from federal returns.”

Paulsen:“We will be working to fill in additional details, and no final decisions have been made.” (Minneapolis Star-Tribune)

Meanwhile, in New Jersey, Rep. Leonard Lance (R-NJ 07) “says he’s pushing House Speaker Paul Ryan to leave the deductions in place. New Jersey sends more federal tax money to Washington than it gets back, he says. ‘We don’t want to exacerbate that situation, and that’s why need to continue the deductibility of state and local taxes,” he says.” (News 12)

In New York, Rep. John Faso (R-NY 19) said he would “certainly not be inclined to” vote for the legislation, if it scrapped the SALT deductions. (CNBC)


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