Washington, DC; June 10, 2014 ““ Johanna Derlega has been promoted to senior vice president, National Journal LIVE and Advertising, Poppy MacDonald, National Journal president and publisher announced today. In this expanded role, Ms. Derlega, who has served as general manager of the brand’s events division since July 2013, will add oversight of all advertising and events revenue growth to her portfolio, while continuing to lead the events division. She is based in Washington and reports to Ms. MacDonald.
“I couldn’t be more excited to have Johanna as a partner in our continued growth,” said Ms. MacDonald. “Johanna is trusted by our clients, is a proven leader in business development strategy, and is praised as a manager who gets the best work out of her team. There is no question her leadership will best serve our strategy to be first to market with innovative advertising platforms, supported by seamless execution and delivery for our advertising partners.”
A Washington native, Derlega began her advertising career at The Hill Newspaper, working her way up from account executive to director of its advertising division. Since joining National Journal just under a year ago, she has quickly grown the overall business by 61% with more annual events and by coining new live formats, including regionally based policy summits geared to supporting underwriters’ grassroots efforts outside Washington.
In addition to the growth of its events practice, National Journal continues to aggressively expand its digital business. The relaunch of NationalJournal.com last fall under the leadership of President and Editor-in-Chief Tim Grieve resulted in 63% growth in unique visitors. The delivery of innovative digital advertising solutions has contributed to 153% digital revenue growth this year. The brand is gearing up for the redesign of its print magazine later this month, while the product and development team is focused on building a new digital product pipeline for the second half of this year.
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Foreign Policy takes a look at the future of mining the estimated "100,000 near-Earth objects—including asteroids and comets—in the neighborhood of our planet. Some of these NEOs, as they’re called, are small. Others are substantial and potentially packed full of water and various important minerals, such as nickel, cobalt, and iron. One day, advocates believe, those objects will be tapped by variations on the equipment used in the coal mines of Kentucky or in the diamond mines of Africa. And for immense gain: According to industry experts, the contents of a single asteroid could be worth trillions of dollars." But the technology to get us there is only the first step. Experts say "a multinational body might emerge" to manage rights to NEOs, as well as a body of law, including an international court.
Not to be outdone by Jeffrey Goldberg's recent piece in The Atlantic about President Obama's foreign policy, the New York Times Magazine checks in with a longread on the president's economic legacy. In it, Obama is cognizant that the economic reality--73 straight months of growth--isn't matched by public perceptions. Some of that, he says, is due to a constant drumbeat from the right that "that denies any progress." But he also accepts some blame himself. “I mean, the truth of the matter is that if we had been able to more effectively communicate all the steps we had taken to the swing voter,” he said, “then we might have maintained a majority in the House or the Senate.”
Ronald Reagan's children and political allies took to the media and Twitter this week to chide funnyman Will Ferrell for his plans to play a dementia-addled Reagan in his second term in a new comedy entitled Reagan. In an open letter, Reagan's daughter Patti Davis tells Ferrell, who's also a producer on the movie, “Perhaps for your comedy you would like to visit some dementia facilities. I have—I didn’t find anything comedic there, and my hope would be that if you’re a decent human being, you wouldn’t either.” Michael Reagan, the president's son, tweeted, "What an Outrag....Alzheimers is not joke...It kills..You should be ashamed all of you." And former Rep. Joe Walsh called it an example of "Hollywood taking a shot at conservatives again."
In a sign that she’s ready to put a longer-than-expected primary battle behind her, former Secretary of State Hillary Clinton (D) is no longer going on the air in upcoming primary states. “Team Clinton hasn’t spent a single cent in … California, Indiana, Kentucky, Oregon and West Virginia, while” Sen. Bernie Sanders’ (I-VT) “campaign has spent a little more than $1 million in those same states.” Meanwhile, Sen. Jeff Merkley (D-OR), Sanders’ "lone backer in the Senate, said the candidate should end his presidential campaign if he’s losing to Hillary Clinton after the primary season concludes in June, breaking sharply with the candidate who is vowing to take his insurgent bid to the party convention in Philadelphia.”
The team behind the bestselling "Clinton Cash"—author Peter Schweizer and Breitbart's Stephen Bannon—is turning the book into a movie that will have its U.S. premiere just before the Democratic National Convention this summer. The film will get its global debut "next month in Cannes, France, during the Cannes Film Festival. (The movie is not a part of the festival, but will be shown at a screening arranged for distributors)." Bloomberg has a trailer up, pointing out that it's "less Ken Burns than Jerry Bruckheimer, featuring blood-drenched money, radical madrassas, and ominous footage of the Clintons."