Narrative Storytelling in the Digital Age: Finding the Human Hook in Your Organization’s Story (Module 1)

Jan. 30, 2015

Narrative Storytelling in the Digital Age introduces participants to the key concepts of telling a cohesive, compelling organizational story, helps them develop a more refined “ear” for story, and equips them with the tools to surface narratives within their own organizations.

Module One, "Finding the Human Hook in Your Organization's Story," focuses on how and why organizations should feature single characters (rather than themselves) as the heroes of their narratives.

View the video recording of the presentation here.

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