It's Always Sunny for Herman Cain

Herman Cain, conservative radio personality, columnist and former chairman and CEO of Godfather's Pizza, has no shortage of charisma. But the first of the GOP field to create a presidential exploratory committee doesn't have the same national brand as many of the other potential 2012 contenders. So how does he plan to stand out in what's sure to be a crowded Republican primary contest?

"I have a very strong ground game," Cain said at a meeting of the GW College Republicans on Thursday evening. He said that he is building on his long relationships with organizations including the National Restaurant Association and Americans for Fair Taxation, and has recently taken a hiatus from his radio show to make more appearances on television, at Tea Party rallies and conventions. He's scheduled to speak at CPAC on Friday afternoon, and will travel to New Hampshire this weekend.

And Cain is looking beyond the primary: He has some ideas on how Republicans could increase turnout. Watch the video to hear more about his strategy.