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Today’s e-Reads: Facebook Aims to Draw Bigger Advertisers Today’s e-Reads: Facebook Aims to Draw Bigger Advertisers

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TECHNOLOGY

Today’s e-Reads: Facebook Aims to Draw Bigger Advertisers

Facebook is launching an ad exchange aimed at drawing bigger advertisers, according to the Wall Street Journal.

The head of an energy industry standards group is warning that electric utilities are at risk of cyber sabotage unless improvements are made to the security technology used by such facilities, CNET reports.

 

Netflix, Amazon and other Internet firms are boosting their lobbying forces as they battle with cable firms such as Comcast, the Wall Street Journal reports.

Venerable Silicon Valley venture capital firm Kleiner Perkins Caufield & Byers is denying claims in a gender discrimination lawsuit filed by one of its female partners, the Mercury News reports.

Verizon is defending its new data plans in the wake of customer complaints, Computerworld reports.

 

Time will begin making its magazines available thorough Apple’s online newsstand, The New York Times Reports.

Microsoft is in talks to buy the business social networking service Yammer, Bloomberg reports.

Finnish handset maker Nokia announced it is shaking up its operations and cutting one out of five jobs, Reuters reports.

Twitter will offer more interactive content as part of its “expanded” Tweets, according to Mashable.

 
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