As Campaign 2012 makes its way into the books, National Journal is celebrating its own win - an election season packed with the kind of reporting, analysis, and insight that have made National Journal the platinum standard for Washington journalism.
National Journal campaign coverage has taken on a particularly high profile in the final months of the election, with other national news organizations quoting Ron Fournier's rapid-fire debate analyses, Ron Brownstein's in-depth demographic dissections, Major Garrett's behind-the-scenes campaign reporting, and the intelligent and thought-provoking work of the entire National Journal politics team.
Traffic to NationalJournal.com is up by a third since last year and the new National Journal Membership program has signed up 792 member organizations in just its first year of existence. National Journal LIVE, National Journal's events division, hosted 35 events in nine days at the Democratic and Republican national conventions - the most in its convention history - and is projecting 25% year-over-year growth for 2012. The "Day After" event - National Journal LIVE's premiere election debrief, being held today - sold out weeks in advance.
Throughout the election season, National Journal has delivered agenda-setting insight on the dynamics shaping the national landscape...
- In Nothing We Trust - Reporting on Americans’ disappearing faith in the institutions that hold communities together, Ron Fournier's and Sophie Quinton's story garnered some of the most powerful social media reaction of anything National Journal has published. Chuck Todd said, “This piece may end being in [the] top 5 best pieces about this campaign," and Politico called it one of the best of 2012.
- My Father the Parasite - In a lovingly reported debate with his own father, Jim Tankersley tackled the reality of a Baby Boomer generation that has received the greatest benefits of government investment and spending while simultaneously crippling the ability of future generations to receive the same.
- 80/40 and 61/74 - In a "Demographics Is Destiny" election, Ron Brownstein cracked the code. Obama's formula for success? 80% of minority voters + 40% of white voters + 26% minority turnout. Romney's? 61% of white voters + 74% white turnout. Media critic Jay Rosen called it the best "thought scoop" of the election cycle. Brownstein also went deeper behind the numbers in The Hidden History of the American Electorate.
- Romney and the Race Card - Ron Fournier's act of accountability journalism on a difficult and controversial topic set conversations ablaze across both social media and the political world. Media critic Jay Rosen named it the best piece of analysis in the 2012 campaign.
...incisive analysis that shed new light on the issues and numbers driving the campaign...
- Defying Gravity - In an election that seemed to fly in the face of much conventional wisdom, Beth Reinhard, Major Garrett, and Jim Tankersley dug in to the surprising resilience of Obama's numbers in the face of economic headwinds.