Poynter goes in-depth on how National Journal and its parent company Atlantic Media hire for success in the digital media age.
How Atlantic Media magazines, websites hire for intellect, generosity, digital dexterityThe secret is rather simple: Hiring smart people who aren’t jerks.
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At the forefront of the company’s hiring policies is the desire to build a culture around values – force of intellect and a spirit of generosity – that is, at times, difficult to articulate. These values have taken on heightened significance in the digital era because journalists and non-journalists – who haven’t always spoken the same language, or cared to – must now not only be comfortable sitting in the same room with each other, they are expected to contribute to the conversation about the best ways to serve the company’s consumers. Shared values can help create common ground.
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Perhaps nobody knows that better than Ron Fournier, the former Washington Bureau Chief who is now the editor-in-chief of the National Journal Group. Fournier is in the process of filling his newsroom with insanely curious people who can report and think on multiple levels — people who can do it all, from sending out an urgent news alert via email, to writing a quick blog post or a 4,500-word piece for the magazine.
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“Most journalists who want to make a living in this business know they need to know how to do a little bit of everything — graphics, shoot photos, write quick, write long, write deep, and write funny,” Fournier said. “I don’t think it’s hard to find people who want to learn to be more than a one-trick-pony.”
Read the full article here.
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