Wed. Apr 23, 2008

2008 POLITICAL ADS: WHITE HOUSE

Democratic National Committee: "Better Off?"

Wed. Apr 23, 2008

Producer: McMahon, Squier, Lapp & Associates

Running Time: 00:30

Debut Date: 04/22/2008

Ad Buy: nationwide cable

Cost: not available

Summary: The DNC contrasts a clip of John McCain saying "Americans overall are better off" than they were eight years ago with a list of dismal economic numbers.

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Script Of "Better Off?" (TV)

ANDERSON COOPER [at Jan. 30 Republican debate]: Senator McCain, are Americans better off than they were eight years ago?

JOHN MCCAIN: I think you could argue that Americans overall are better off because we have had a pretty good, prosperous time, with low unemployment, low inflation. A lot of good things have happened. A lot of jobs have been created.

(Text on screen: Household Income Down $1,000; Unemployment Up; Highest Inflation in 17 years; Gas Prices Up 200%; 1.8 Million Jobs Lost)

I think we are better off overall.

ANNOUNCER [v/o]: Do you feel better off?

The Democratic National Committee is responsible for the content of this advertising.

(Text on screen: Paid For By The Democratic National Committee; www.Democrats.org; This Communication Is Not Authorized By Any Candidate Or Candidate's Committee)