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Knowles, Murkowski Trade Jabs On Oil, ANWR, Fishing
Gwen Glazer, NationalJournal.com
© National Journal Group Inc.
Wednesday, Sept. 22, 2004
Cheap Alaska air-time translates into a steady stream of ads in the state's Senate race. Lisa Murkowski (R) and Tony Knowles (D) launched more than half a dozen radio and TV commercials in recent days, touting their records and targeting their opponents.
The most recent, a 60-second radio spot from Knowles called "That Little Issue," uses a comment Murkowski made before a recent press conference at an Exxon gas station to criticize her relationship to the oil company. A press release notes that she made the statement -- "We've got that little issue, remember?" -- in reference to the Exxon Valdez oil spill off the southern coast of Alaska in 1989. Knowles' spot replays Murkowski saying the phrase six times, interspersed between an announcer asking questions about her record.
Knowles' two other 60-second radio spots, "Fish Story" and "Murkowski's Special Interest Friends," target the incumbent on prescription-drug costs and her relationship to the fishing industry. "Gallant," the first 30-second TV spot, criticizes Murkowski's vote on a bill for veterans' health care; the second, "Same Person" shifts the focus back to Knowles' record to promoting his own support for veterans.
Squier Knapp Dunn produced all the spots, which are running statewide. Both TV spots hit airwaves Tuesday. "That Little Issue" aired Monday, "Murkowski's Special Interest Friends" aired Thursday and "Fish Story" aired Sept. 13.
Murkowski hits Knowles on ANWR in "Wasted," a 60-second radio ad criticizing the former governor for failing to convince Democrats to back development plans for the wilderness area. An announcer tells listeners he wasted the chance after the Alaskan congressional delegation "passed ANWR," but that Knowles failed to convince former President Bill Clinton: "With a stroke of a pen, Clinton's signature vetoed our future, and Tony Knowles was powerless to stop him.... Knowles failed to get ANWR open then, and he can't now." The second 60-second radio ad, "How We Do It," avoids mention of Knowles and promotes Murkowski's goals for the future of Alaska.
Both ads, produced by McCarthy Marcus Hennings, began airing on statewide radio stations on Sept. 13.
The Cook Political Report rated this race a toss-up.
Ad Spotlight has the latest commercials from the 2004 campaigns and issue/advocacy groups, as well as searchable archives dating back to 1997.
Script of Knowles' "That Little Issue" (Radio)
ANNOUNCER: Why was Lisa Murkowski visibly nervous when she held a press conference in Washington, D.C., at an Exxon gas station?LISA MURKOWSKI: We’ve got that little issue, remember?
ANNOUNCER: What little issue is she talking about? Is it the $5 billion Exxon still owes Alaskans for the oil spill?
LISA MURKOWSKI: We’ve got that little issue, remember?
ANNOUNCER: Commercial fishermen whose livelihoods were ruined by Exxon?
LISA MURKOWSKI: We’ve got that little issue, remember?
ANNOUNCER: Or is it that Exxon is pushing for an over-the-top route for the gas pipeline that bypasses Alaska and Alaska jobs?
LISA MURKOWSKI: We’ve got that little issue, remember?
ANNOUNCER: Or is it the thousands of dollars she’s taken from Exxon?
LISA MURKOWSKI: We’ve got that little issue, remember?
ANNOUNCER: Remember, Lisa Murkowski wants you to judge her by how she does her job, not by how she got her job.
LISA MURKOWSKI: We’ve got that little issue, remember?
TONY KNOWLES: I'm Tony Knowles, candidate for the U.S. Senate, and I approve this message.
ANNOUNCER: Paid for by Tony Knowles for U.S. Senate.
Script of Knowles' "Fish Story" (Radio)
ANNOUNCER: Stick around Alaska long enough and chances are you'll hear your share of fish stories. But Sen. Lisa Murkowski's attacks on Tony Knowles are bigger than any whoppers we've heard. Fact is, as governor, Tony Knowles led the fight against Canadian fish farms and brokered a salmon treaty on Alaska's terms.Tony sued the federal government when they closed Glacier Bay to fishing and went back to court when they tried to block trawling around Kodiak and Sand Point. Under Tony's leadership, Alaska was recognized as leader in salmon management, and he fought to market our wild salmon at home and abroad. And that commission Tony sat on? They recommended that other states do as good a job as Alaska, and promoted wild salmon over farmed fish.
So when you hear Sen. Murkowski and her Washington, D.C., special-interest buddies attacking Tony Knowles' record on jobs in the fishing industry, you know -- just another fish story.
TONY KNOWLES: I'm Tony Knowles, candidate for the U.S. Senate, and I approved this message.
ANNOUNCER: Paid for by Tony Knowles for U.S. Senate.
Script of Knowles' "Murkowski's Special Interest Friends" (Radio)
ANNOUNCER: Sen. Lisa Murkowski.LISA MURKOWSKI [in ad]: Some people questioned how I became your senator. I set out to show them what I can do.
ANNOUNCER: So what has Sen. Murkowski done since Governor Murkowski appointed her? Alaska has the highest prescription drug costs in the nation. But Sen. Murkowski votes with her political party and the big drug companies against lower drug prices for Alaska seniors. Murkowski voted against allowing Alaskans to import safe, low-cost drugs from Canada. Murkowski voted against giving the government the power to negotiate lower drug costs from Medicare.
So what's she done? Put party loyalty and drug-company special interests first. Tony Knowles will stand up to special interests to allow the importation of drugs from Canada and use Medicare's buying power to drive down drug costs for seniors.
A governor who made health care an Alaska priority. A senator who'll put Alaska first. Tony Knowles. An independent leader for Alaska.
TONY KNOWLES: I'm Tony Knowles, candidate for the U.S. Senate, and I approve this message.
ANNOUNCER: Paid for by Tony Knowles for U.S. Senate.
Script of Knowles' "Gallant" (TV)
(On screen: U.S. Senate, June 23, 2004)ANNOUNCER: A vote to guarantee full funding for veterans' health care. The American Legion and VFW say a yes vote is critical.
(On screen: Source: American Legion Legislative Action Center)
But Lisa Murkowski votes no. No to guaranteed funding for veterans' health.
(On screen: Source: S Amdt 3409, Vote #145, 6/23/04)
No to hundreds of Alaska vets on VA waiting lists.
(On screen: Source: Disabled American Veterans Legislative Roundup)
The vote fails.
(On screen: Source: The Senate Votes Against Full Funding for Veterans Health 48-49)
Murkowski is to blame. Victory for her party leadership; defeat for our gallant veterans. It's not how she got the job, it's what she's done with it. Tony Knowles: putting Alaska first.
TONY KNOWLES: I'm Tony Knowles, and I approved this message.
(On screen: Approved By Tony Knowles; Paid for by Tony Knowles For U.S. Senate.)
Script of Knowles' "Same Person" (TV)
(On screen: John Wilkins; U.S. Air Force, Ret.; Served 2 Tours in Vietnam)JOHN WILKINS: If you haven't walked in that person's shoes, you don't know what that person needs.
ANNOUNCER: Tony Knowles volunteered and served in military intelligence in Vietnam.
(On screen: www.TonyKnowles.com)
A veterans' mayor. A veterans' governor who pushed the legislature for an Alaska veterans home and gave veterans a permanent voice in state government. In Washington, he'll stand up for full funding of veterans' health care.
JOHN WILKINS: I feel Tony will be the same person in Washington that he was here in Alaska.
TONY KNOWLES: I'm Tony Knowles, and I approve this message for Alaskans.
(On screen: Approved By Tony Knowles; Paid For By Tony Knowles For U.S. Senate.)
Script of Murkowski's "How We Do It" (Radio)
LISA MURKOWSKI: Alaska can be what no other state can be. But how do we do it? We preserve our independence, the way we live. We take control of our land and responsibly develop our resources. We create affordable energy, improve education and health care. We open ANWR. We build the gas pipeline and protect good jobs that mean good futures. Alaska can be even more for us and our families. That's how we do it.(On screen: LisaMurkowski.com; Approved By Lisa Murkowski And Paid For By Lisa Murkowski For U.S. Senate.)
I'm Lisa Murkowski, and I approved this message.
Script of Murkowski's "Wasted" (Radio)
ANNOUNCER: In 1994, Tony Knowles said he could convince Democrats to support ANWR. Alaskans gave him that chance, and it was wasted. Our Alaska congressional delegation passed ANWR, but twice Tony Knowles met with Bill Clinton, and twice he was told no ANWR. With a stroke of a pen, Clinton's signature vetoed our future, and Tony Knowles was powerless to stop him.If Knowles had persuaded Clinton on ANWR, Alaska would see billions more -- more money for schools, more for permanent fund checks and 39,000 new good jobs. Now Tony Knowles is again telling Alaskans he'll change Democrats' minds, but we've heard that old line before. Knowles failed to get ANWR open then, and he can't now. He can't change John Kerry, Tom Daschle and Hillary Clinton. Alaska can't afford Tony Knowles, and we can't afford to be duped again.
LISA MURKOWSKI: I'm Lisa Murkowski, and I approved this message. Paid for by Lisa Murkowski for U.S. Senate.
To access the ad, you will need a current version of RealPlayer™, which is available for free from the Progressive Networks Web site.