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© National Journal Group Inc.
Friday, Aug. 4, 2000

Rep. Tom Campbell, R-Calif.-15, is running a series of ads in an attempt to increase his recognition with California's 24 million voters for his Senate race against two-term Sen. Dianne Feinstein (D).

Two of Campbell's four ads enlist the support of Sen. John McCain, R-Ariz., who calls Campbell "a maverick like me" and praises Campbell for standing up "to his own party on campaign finance reform."

Campbell's ads discuss his 17-year teaching background. One of the commercials portrays Campbell e-mailing his students and displaying his Web site. The spots also emphasize Campbell's fiscal philosophy as he was named the congressman "least likely to spend taxpayers' money" by the National Taxpayer's Union.

The three 30-second television spots and one 60-second radio commercial, all produced by Roy Fletcher, are running July 31 through Aug. 7 throughout Southern California, the Central Valley and the Inland Empire. The campaign spent between $150,000 and $200,000 on the ad buy.

Feinstein has not yet released any ads, but she maintains a lead in the polls. Campbell released three 15-second ads early in 2000, before he had secured the GOP nomination to run for Senate.

Ad Spotlight has the latest commercials from congressional candidates, WH 2000 hopefuls and issue/advocacy groups.

Script of "McCain" (TV)

(On screen: Paid for by Campbell for Senate)

JOHN MCCAIN: I'm John McCain. I think we're all pretty fed up with Washington these days, where too much special interest money buys too much power. Tom Campbell's a fighter, a maverick like me.

(On screen: Tom Campbell for United States Senate)

He stood up to his own party on campaign finance reform. He's taking on the HMOs to win back patients' rights. After 17 years as a teacher, he knows how to reform education.

(On screen: www.campbell.org)

Tom believes in an America where special interests don't run the country -- you do. We need Tom Campbell in the Senate.

ANNOUNCER [v/o]: Educated in some of our nation's finest universities...

(On screen: Ph.D., M.A., B.A., Economics University of Chicago; J.D. Harvard Law School; Editor Harvard Law Review)

For 17 years, Tom Campbell has made a personal commitment to educational excellence as a teacher.

(On screen: Tom Campbell for United States Senate; Professor, Stanford University Law School)

In Congress, Tom Campbell has stood for change -- campaign finance reform...

(On screen: "the brightest member of Congress..." -- Roll Call)

... fighting the money and power of special interest. He's a leader in protecting our money from the politicians.

(On screen: "Taxpayer's Hero Award" -- Citizens Against Government Waste, 1997, 1998, & 1999; "Least Likely to Spend Taxpayer's Money" -- National Taxpayer's Union)

His record -- fiscally responsible. His values -- solid.

(On screen: Tom and Susanne Campbell married 21 years)

His willingness to listen -- unmatched.

(On screen: Held over 700 town hall meetings since being elected to Congress)

A leader for a new generation -- not a politician for the next election: Tom Campbell -- Senate.

(On screen: Tom Campbell for United States Senate; www.campbell.org; Paid for by Campbell for Senate)

(On screen: Paid for by Campbell for Senate)

TOM CAMPBELL: E-mailing one of my students... I want to know if he's watching the political convention.

(On screen: Campbell types: "Are you watching the convention on T.V.?" Student responds: "R U Kidding...")

Like many of you, he isn't. I know you've got opinions -- I've heard them. I've been a teacher for 17 years.

(On screen: Tom Campbell for United States Senate; www.campbell.org)

So why not get involved? Because you can't make a difference, right? Wrong. Think like that, and the special interests and big money will always control the political process.

Hey, I don't like it either. I don't want their money, but I need your help. Check this out...

(Screen shot of Campbell's Web site)

ANNOUNCER [v/o]: Tom Campbell -- Senate.

ANNOUNCER: He's been named the Taxpayer's Hero five times by Citizens Against Government Waste. The Taxpayer's Hero -- five times.

Congressman Tom Campbell -- a fiscal conservative, no apologies. The conservative National Taxpayers Union Foundation has honored Tom Campbell as the member of Congress least willing to spend the public money. He's downright tight-fisted with your tax dollars.

Tom Campbell: a leader in the fight to stop the corrupting influence of big money and special interests in Washington. Senator John McCain says:

JOHN MCCAIN: Tom Campbell's a fighter, a maverick like me. Tom believes in an America where special interests don't run the country -- you do.

ANNOUNCER: A senator for us: Tom Campbell.

TOM CAMPBELL: This is Tom Campbell. If you have questions or suggestions, visit my Web site at campbell.org. That's campbell.org. Or call toll-free at 800-416-9191. That's 800-416-9191. You speak; I listen. Together, we'll change Washington.

ANNOUNCER: Paid for by the Tom Campbell for Senate campaign.

To view the ad, you will need RealPlayer™ G2, which is available for free from the Progressive Networks Web site.