Conversation Nation

 

CAMPAIGN 2012

Talk About Candidates Pales Compared to 2008

By Ben Schreckinger October 31, 2012

Despite all the buzz surrounding the close presidential contest, fewer Americans are talking about the candidates now than during the historic 2008 campaign, according to tracking of face-to-face conversations being done by National Journal and Keller Fay Group.

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CONVERSATION NATION October 17, 2012

Conversation Nation: Romney's Positive Talk Catches Up to Obama's

By
In another sign of the presidential race tightening in its final weeks, Mitt Romney finally has caught up to President Obama in terms of the positive conversations that Americans are having about him. Read more »
CONVERSATION NATION October 3, 2012

Conversation Nation: Negative Talk Dogs Romney

By
Mitt Romney appears to still be suffering a negative backlash from the release of a secretly-recorded video that showed him calling 47 percent of the country dependent "victims" who would never take responsibility for their lives. National Journal’s Conversation Nation poll shows him sustaining record high levels of negative talk that spiked after the comments were released to the public on Sept. 17 and 18. Read more »
CAMPAIGN 2012 September 26, 2012

Negative Talk About Romney Rises to Record High After '47 Percent' Video

By Ben Schreckinger
Negative talk about Mitt Romney hit its highest level of the campaign, 52 percent, in the days following the leaking of a controversial video of Romney at a private fundraiser, according to National Journal’s latest Conversation Nation  poll. That’s twice as high as the 26 percent of positive conversations about the Republican nominee. Read more »
CONVERSATION NATION September 19, 2012

Negative Talk on Romney Spikes, Positive Talk About Obama Hits New High

By Ben Schreckinger
Positive talk about President Obama soared to its highest level of the race in the week following the Democratic National Convention, while negative talk about Mitt Romney spiked in the wake of his much-criticized response to anti-American violence and protests in the Middle East. Read more »
CONVERSATION NATION September 12, 2012

Poll: After Convention, Half of Adults Talking About Obama

By Ben Schreckinger
Fully half of all the adults in National Journal 's Conversation Nation poll were talking about President Obama last Saturday, two days after he accepted his party’s nomination at the Democratic National Convention. It is the highest volume of talk about the president since Conversation Nation began tracking it in late May. Read more »
CONVERSATION NATION September 5, 2012

Romney Sees Little Bump in Positive Talk

By Ben Schreckinger
While talk about Mitt Romney and the presidential race continues to increase, the Republican nominee saw no significant postconvention bump in positive talk about him. Read more »
August 29, 2012

Talk About Women's Issues Spikes Following Akin Rape Comments

By Ben Schreckinger
In the week following Rep. Todd Akin ’s controversial rape comments, talk about issues important to women spiked to their highest levels since Conversation Nation , a joint project of National Journal and the survey research firm Keller Fay Group, began tracking such conversations in late May. Read more »
CAMPAIGN 2012 August 22, 2012

Negative Talk About Obama Spikes in Conversation Nation Poll

By
Heading into the Democratic and Republican conventions, a new Conversation Nation  poll suggests people are feeling markedly less enamored of their commander in chief. Read more »
CAMPAIGN 2012 August 15, 2012

Poll: Negative Talk About Romney Still Eclipses Positive Chat

By
Paul Ryan needs to provide a positive jolt to Mitt Romney’s campaign: Voters continue to bad-mouth the presumptive Republican nominee, according to National Journal’s latest Conversation Nation poll. Read more »
CAMPAIGN 2012 August 8, 2012

Poll: Romney Rising on the Radar, Obama Drawing More Negative Talk

By
There’s relatively good news for presumptive Republican presidential nominee Mitt Romney in National Journal ’s latest  Conversation Nation  poll. He’s registering on the radar of more of those surveyed, and more of them are bad-mouthing President Obama. Read more »
CAMPAIGN 2012 August 1, 2012

Negative Talk About Romney Spikes After Gaffes

By
Republican presidential candidate Mitt Romney’s gaffe-filled foreign trip did some political damage stateside, according to a poll from  Conversation Nation,  a joint project of National Journal and the survey research firm Keller Fay Group. Read more »
CAMPAIGN 2012 July 25, 2012

Talk About Candidates Tapers Off After Colorado Massacre

By
As the presidential campaigns and candidates paused in the wake of a national tragedy, so too did Americans. Read more »
July 18, 2012

Voters Talking More About Romney as Attacks Escalate

By Beth Reinhard
The barrage of attack ads traded by President Obama and Republican nominee Mitt Romney in recent weeks has tainted personal conversations about both candidates, raising early questions about whether the public will engage in the presidential race or decide it's a turnoff and tune it out. Read more »

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About this poll
The National Journal and Keller Fay Group, a survey research firm, have partnered to track Americans’ online and face-to-face conversations about the 2012 presidential race. Each week Keller Fay’s TalkTrack® research service interviews a nationally representative online sample of approximately 615 Americans aged 18 to 69, to determine which candidates and issues people are talking about and the nature of those conversations. Ed Keller and Brad Fay are co-authors of The Face-to-Face Book: Why Real Relationships Rule in a Digital Marketplace (Free Press: 2012).