Skip Navigation

Close and don't show again.

Your browser is out of date.

You may not get the full experience here on National Journal.

Please upgrade your browser to any of the following supported browsers:

Obama Targets Eric Cantor's Vote on Facebook Obama Targets Eric Cantor's Vote on Facebook

This ad will end in seconds
Close X

Want access to this content? Learn More »

Forget Your Password?

Don't have an account? Register »

Reveal Navigation



Obama Targets Eric Cantor's Vote on Facebook

President Obama's vaunted, data-driven targeting machine may have misfired in a Facebook appeal to Matt Lira, the deputy digital director of Mitt Romney's presidential campaign.

The message is part of an ongoing ad campaign by the Obama team that offers users a link to see how Facebook users who share their own first name have voted, and it asks users to share the link with contacts in "crucial battleground states" to see where to vote and, presumably, turn out for the Democratic ticket. The ads don't come automatically--users opt to share their social networks with the Obama campaign.

However, the request to Lira, to help get traction with his Facebook friend, former boss, noted Virginia resident, and Republican House Majority Leader Eric Cantor, will likely fall on deaf ears.


Don't Miss Today's Top Stories


Rick, Executive Director for Policy

Concise coverage of everything I wish I had hours to read about."

Chuck, Graduate Student

The day's action in one quick read."

Stacy, Director of Communications

I find them informative and appreciate the daily news updates and enjoy the humor as well."

Richard, VP of Government Affairs

Chock full of usable information on today's issues. "

Michael, Executive Director

Sign up form for the newsletter