Considering he can barely sneeze without generating a barrage of breaking news alerts, President Obama doesn't exactly qualify as elusive. Nevertheless, the White House has rolled out a new way for the public to stay up-to-date on the president's whereabouts, setting up the first-ever White House account on Foursquare.
According to the White House blog, the account will help the public follow Obama around the Midwest during his economic bus tour as he "checks in" across the country.
"You can follow the President on the road through Cannon Falls, Minnesota; Decorah and Peosta, Iowa; and Atkinson and Alpha, Illinois," the blog post said.
Though the development is not that significant for a White House that is already has a sizable presence on social media, it is incredibly significant for the fledgling social app.
The cable and national news coverage it is sure to garner is a publicity boon for the geolocation app, which counts about 10 million users and has yet to permeate the mainstream to the same extent as Twitter and Facebook, which have 200 million and 750 million users respectively. FourSquare already has a "follow the president" banner leading its website.