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Today's Influence Ads: Sugar and Candy Go Head to Head Today's Influence Ads: Sugar and Candy Go Head to Head

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Blogs / Influence

Today's Influence Ads: Sugar and Candy Go Head to Head

September 20, 2012

Every 6-year-old has been warned that candy will rot his teeth, but according to new ads from the American Sugar Alliance, candy is far more sinister.

The group is out with five new full-page ads in The Hill on Thursday, each blasting the "big candy" industry for profit margins that are allegedly bigger than those among casino operators, health care providers, and even major oil companies. Each claims the candy industry has bankrupted America's farmers and outsourced American jobs.

Not that the sugar industry is so sweet, according to the National Confectioner's Association. They fired back with a new ad attacking the sugar industry for exactly the same things: outsourcing jobs and driving up consumer prices.

The American Clinical Laboratory Association, Commercial Fisherman for Bristol Bay, Raytheon and Trout Unlimited also have new ads out today.

Those with continuing ads include America's Natural Gas Alliance, the American Cancer Society, the American Petroleum Institute, the American Sugar Alliance, BP, the CATO Institute, the Consumer Electronics Association, Goldman Sachs, the government of Georgia, the government of Panama, Hologic, Honda, Lockheed Martin, McDonalds, Medical Imaging and Technology Alliance, Neustar and the Pharmaceutical Research and Manufacturers of America. The Nuclear Energy Institute and the United Soybean Board both have two continuing ads, per Kantar Media's Washington Eye.

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