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Today's Influence Ads: Mars Promotes 'Healthy Living' Today's Influence Ads: Mars Promotes 'Healthy Living' Today's Influence Ads: Mars Promotes 'Healthy Living' Today's Influence Ads: Ma...

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Today's Influence Ads: Mars Promotes 'Healthy Living'

May 11, 2012
Mars has a new ad out today highlighting its effort to put calorie counts on the front of its packages as part of its healthy living initiative, according to a compilation of print influence ads by Kantar Media's Campaign Media Analysis Group. "At Mars, we make real chocolate to add some joy to your day," the ad says. "We also recognize that maintaining a healthy lifestyle in today's busy world isn't always simple."

As today's Washington Eye shows, the American Petroleum Institute, the Nuclear Threat Initiative and Molina Healthcare have new ads.

Others with ads today are Altria, the American Beverage Association, Chevron, ExxonMobil, Insitu, Lockheed Martin, the Nuclear Energy Institute, Oshkosh Defense, Siemens, Society for Human Resource Management, Susan G. Komen Global Race for the Cure, TriWest Healthcare Alliance, U.S. Chamber of Commerce, United Healthcare, WellPoint and WTOP.

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