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Today's Influence Ads: 'Where's the Pure Beef?' Today's Influence Ads: 'Where's the Pure Beef?'

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Today's Influence Ads: 'Where's the Pure Beef?'

March 30, 2012
As stories about the beef filler "pink slime" make headlines, Wendy's is out with a new ad tweaking a famous slogan to highlight that its beef doesn't contain additives, according to a compilation of print influence ads by Kantar Media's Campaign Media Analysis Group. The ad says: "Where's the pure beef? At Wendy's, that's where!"

Other than that, the influence ad world is a bit muted today as Congress heads into recess. As today's Washington Eye shows, the BBC, the CATO Institute and the Government of Japan also have new ads. Others with ads today are the American Beverage Association, Bell Helicopter/Boeing, Chevron, CVS Caremark, ExxonMobil, Goldman Sachs, Neustar, News Channel 8, the Nuclear Energy Institute, Oshkosh Defense, Taste of the South and WTOP.

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