The cash advantage held by McMahon, the former CEO of World Wrestling Entertainment, is reflected in voters' self-reporting about viewing campaign ads. Sixty-four percent of likely voters say they have been seeing McMahon's ads "very often," and 20 percent report seeing them "somewhat often." But only 35 percent say they have been seeing Murphy's ads "very often."
And McMahon's campaign has been more successful in conveying their message. Voters are split on whether her campaign is "saying things it believes to be true" or "intentionally misleading people." But more voters say Murphy's campaign is misleading than saying true things.
But McMahon does face some headwinds in the state. The poll also shows President Obama with a 12-point lead over Mitt Romney, 54 percent to 42 percent.
The poll was conducted Sept. 28-Oct. 2, surveying 1,696 likely voters. The margin of error is plus-or-minus 2.4 percentage points.