The poll results show that both sides are trying to leverage advantages in an upscale district that leans liberal on social issues but is more evenly split on economic ones. Forty-seven percent of voters say they are "closer to President Obama's position" on women's reproductive health, with 29 percent saying they are closer to Romney. Hayworth is viewed favorably by 48 percent of voters, and 37 percent view her unfavorably. Maloney's favorables stand at 27 percent and his unfavorables at 19 percent, according to the Siena poll. Sixty-eight percent have seen a Hayworth commercial or been contacted by her campaign, compared to just 27 percent for Maloney.