Skip Navigation

Close and don't show again.

Your browser is out of date.

You may not get the full experience here on National Journal.

Please upgrade your browser to any of the following supported browsers:

Why Buying Early Matters Why Buying Early Matters

This ad will end in seconds
Close X

Want access to this content? Learn More »

Forget Your Password?

Don't have an account? Register »

Reveal Navigation


Why Buying Early Matters

Consider the Republican Governors Association, which made its reservations in Wisconsin early. While other outside groups were stuck paying hefty bills for less than ideal advertising slots, the RGA spent an average of 44 percent less on their own advertisements, according to their analysis of ad spending in the race. Don't say no one warned you: Get in the advertising game now, before all the good spots are gone.

Don't Miss Today's Top Stories


Rick, Executive Director for Policy

Concise coverage of everything I wish I had hours to read about."

Chuck, Graduate Student

The day's action in one quick read."

Stacy, Director of Communications

I find them informative and appreciate the daily news updates and enjoy the humor as well."

Richard, VP of Government Affairs

Chock full of usable information on today's issues. "

Michael, Executive Director

Sign up form for the newsletter