Updated at 12:12 p.m.
Kentucky Senate President David Williams's stretch run media campaign is putting a spotlight on the Republican and Democratic nominees -- for lieutenant governor.
The GOP gubernatorial nominee's latest TV ad features his running mate, state Agriculture Commissioner Richie Farmer, who tries to tie Democratic Gov. Steve Beshear to President Obama.
The television ad follows a web ad Williams' campaign circulated last week, which was critical of Beshear's running-mate, former Louisville Mayor Jerry Abramson.
It's a bit ironic that Farmer would appear in one of the final Williams ads, considering that in the lead up to the primary, a string of negative stories about the agriculture commissioner put the campaign on the defensive. But Farmer is also a well-known former college basketball star from the University of Kentucky, and that could help the ticket. A quick glance at the latest polling reveals another reason why we're seeing Farmer, not Williams.
According to a cn|2 poll released on Oct. 21, Williams's fav/unfav numbers were underwater: 34 percent had a favorable opinion of him while 44 percent did not. To boot, Williams was being blown out by Beshear, 54 percent to 26 percent, in the same poll, as the governor sported a glistening 69 percent approval rating. The GOP effort to introduce Obama into the equation is also clear from the polling. His approval rating in the poll was 43 percent; 54 percent disapproved.
Focusing on lieutenant governor running mates is an unorthodox approach, but when you're down 28 points, why not give it a try?
The candidates will debate for the final time tonight.