Campaign analysis by the most interesting thinkers in Washington

'Forward' Starts in Reverse; Obama Campaign Anchors 2012 Message to Economic Deluge of 2008

President Barack Obama speaks at the Building and Construction Trades Department Legislative Conference, Monday, April 30, 2012, in Washington.  (AP Photo/Pablo Martinez Monsivais)

The first 38 seconds of President Obama's new 7-minute campaign video are devoted to the economic deluge he inherited. Team Obama doesn't blame President Bush's administration for this bitter economic bequest by name, but the inference is inescapable.

Obama knows the U.S. economic recovery is weak, consumer confidence timid, job growth uninspiring and optimism jittery. This is not the historic foundation upon which a second term is built.  Therefore, the past must be made present to guarantee (or at least enhance) Obama's political future.

The video, with the one word title "Forward" is utterly and not surprisingly consistent with former White House Press Secretary Robert Gibbs statement Sunday that the central complaint of presumptive-GOP nominee Mitt Romney is Obama "didn't clean up our mess fast enough." 

But it is clear - to the discerning eye - not everything Bush bequeathed Obama was a mess.


Leave A Comment
The National Journal Group has the right (but not the obligation) to monitor the comments and to remove any materials it deems inappropriate.
Comments powered by Disqus
Follow National Journal
Decoded Contributors
Tim Alberta

Tim Alberta

Editor, Hotline Last Call!

Decoded Posts | All Stories


Caren Bohan

Caren Bohan

Managing Editor for Domestic Policy

Decoded Posts | All Stories


Ronald Brownstein

Ronald Brownstein

Editorial Director

Decoded Posts | All Stories


George E. Condon Jr.

George E. Condon Jr.

Staff Writer, White House

Decoded Posts | All Stories


Matthew Cooper

Matthew Cooper

Editor, National Journal Daily

Decoded Posts | All Stories


John Aloysius Farrell

John Aloysius Farrell

Congressional Correspondent

Decoded Posts | All Stories


Ron Fournier

Ron Fournier

Editor-in-Chief

Decoded Posts | All Stories


Chris Frates

Chris Frates

Lobbying Correspondent

Decoded Posts | All Stories


Major Garrett

Major Garrett

Congress Correspondent

Decoded Posts | All Stories


Shane Goldmacher

Shane Goldmacher

Congressional Correspondent

Decoded Posts | All Stories


Michael Hirsh

Michael Hirsh

Chief Correspondent

Decoded Posts | All Stories


Jackie Koszczuk

Jackie Koszczuk

Editor, The Almanac of American Politics

Decoded Posts | All Stories


Josh Kraushaar

Josh Kraushaar

Executive Editor, The Hotline

Decoded Posts | All Stories


Jill Lawrence

Jill Lawrence

Managing Editor, Politics

Decoded Posts | All Stories


James Oliphant

James Oliphant

Deputy Magazine Editor

Decoded Posts | All Stories


Beth Reinhard

Beth Reinhard

Political Correspondent

Decoded Posts | All Storie


Alex Roarty

Alex Roarty

Staff Writer, Politics

Decoded posts | All Stories


Lori Santos

Lori Santos

Managing Editor, Breaking News

Decoded posts | All Stories


Jim Tankersley

Jim Tankersley

Economics Correspondent

Decoded Posts | All Stories


Reid Wilson

Reid Wilson

Editor-In-Chief, The Hotline

Decoded Posts | All Stories