Every Republican presidential delegate may be created equal, but some sure cost a lot more than others.
The presidential candidates and their affiliated super PACs have spent nearly $11 million on television advertisments in key Super Tuesday states, according to our ad buying sources.
Ohio has seen the bulk of the action; together, the campaigns and groups have spent $5.6 million to woo Buckeye State voters. That works out to around $89,000 for each one of the 63 delegates Ohio will send to the national convention (not counting the three unbound members of the Republican National Committee, who get to go to Tampa regardless of who they vote for today).
Mitt Romney's team has spent the most in Ohio so far; the campaign itself has spent $1.5 million throughout the state, while the Romney-backing Restore Our Future has put up another $2.3 million. If Romney were to win all of Ohio's delegates, he would have spent more than $60,000 on each. Rick Santorum is the only other candidate to spend heavily in Ohio; he's dropped $408,000 on ads, while the Red White and Blue Fund has run up a $515,000 tab; that's $20,500 per delegate (Remember, Santorum's only eligible for 45 of Ohio's 63 delegates because he didn't file full slates in every district).