Campaign analysis by the most interesting thinkers in Washington

Romney and Gingrich Take Their Own Medicine

It's been fascinating (and let's be honest, quite amusing) to watch Newt Gingrich and Mitt Romney cope with tactics they have used, turned against them.

For weeks I wondered if Gingrich would be another Bill Bradley. Don't laugh. The former senator told me toward the end of his 2000 Iowa caucus campaign against Al Gore that he had no plans to shift away from a strategy so aggressively positive that sometimes he even neglected to defend himself against attacks. But what if polls show you can't win that way? I asked. He was immovable. He had to stay positive, he said, because he had to prove that a candidate could win that way.

The results, obviously, proved the opposite.


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