Despite a recent poll showing President Obama with a 2-to-1 likability advantage over rival Mitt Romney, the former Massachusetts governor does not appear worried.
“Not a lot of people have focused time on the characteristics of a new candidate like myself," he said in an interview that aired on Wednesday on Fox News's America's Newsroom. "And people will get to know me better."
He added: “Some will like me, some won’t.”
Though Romney endured a long-fought primary and a run for president in 2008, he has had trouble making a personal connection with voters. His wife, Ann Romney, said that perceptions of her husband concerned her, and that she appreciated the opportunity to shape the “narrative” surrounding him.
“He's very private. And the thing that is interesting for me is to see that there are those perceptions out there about how people think they know him. This is why I love having the opportunity to say, ‘This is the narrative that I want and this is the real narrative and the real person,’” she said.
In the interview, Ann began to shape that narrative, painting Romney as a hard worker.
“He is the hardest working person I've ever met, besides his father, George Romney, who was a crazy man,” she said, insisting she meant “crazy good.”
Romney said that, in the private sector, all that work did not always translate into the highest salary.
“I was the guy that set the compensation but I paid other people more than I paid myself, cause I thought they were doing a better job,” he said.