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The Trail: 2012 Presidential News from the Field / Campaign 2012

New Priorities USA Ad Attacks Romney Over Education

photo of Rebecca Kaplan
October 8, 2012

Priorities USA Action, a Super PAC supporting President Obama, is releasing an ad on Monday that accuses former Massachusetts Gov. Mitt Romney of planning to slash education spending.

The ad, called “Stick,” is part of a $30 million project from the group to convince voters that Romney’s policies will undermine the middle class. It will run on television and online in the swing states of Colorado, Florida, Iowa, Ohio, Virginia and Wisconsin.

“Take away his toys and he’ll play with a stick. Take away their bikes and they’ll still find a way to get where they’re going,” an announcer says. “But if you take away early childhood education, slash K-12 funding, and cut college aid for middle class families they won’t go far. Yet that’s exactly what Mitt Romney wants to do to pay for a $250,000 tax break for multi-millionaires. If Mitt Romney wins, the middle class loses.”

 

The group based its claims on an oft-cited study by the Tax Policy Center that attempted to evaluate Romney’s tax plan, as well as analyses from a variety of nonpartisan and partisan media outlets.

Priorities USA recently expanded its advertising to include Nevada, citing recent fundraising successes and a desire to focus their strategy around the electoral map. They are also decreasing, but not ending, their presence in Virginia and Florida, two states in which the new ad will run.

“Mitt Romney believes that tax breaks for the wealthy are a bigger priority than investing in our children’s future,” said Bill Burton, senior strategist for Priorities USA Action. “But Americans reject Mitt Romney's vision that says the middle class should bear more of the tax burden so multi-millionaires can enjoy another tax cut.”

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