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The Trail: 2012 Presidential News from the Field / Campaign 2012

New Anti-Obama Ad Offer Softer Approach

August 15, 2012

 

A new ad from an independent conservative group is trying a new approach to attacking President Obama, using purported former Obama voters to express their disappointment in him.

The minute-long ad, from Americans for Prosperity, a group founded by conservative businessmen David and Charles Koch, features three people identifed as previous Obama voters expressing their thoughts on the president, the economy, the deficit and health care.

 

One woman identified as “Maria,” says: “I think he’s a great person. I don’t feel he is the right leader for our country.” She later adds, “The president has not earned re-election.”

Another, named Richard, says, “He inherited a bad situation but he made it worse.” He later adds that he voted for Obama with "no reluctance" but that has changed. “I don’t feel that I helped my grandchildren by voting for President Obama. And I regret that.”

Yet another, named Robin, says, “I still believe in ‘Hope and Change,’ I just don’t think Obama is the way to go for that.”

The ad will be airing in 11 states, according to Politico.

More The Trail: 2012 Presidential News from the Field
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